WAY-FM 89.5 & 100.5 Advertising, Radio Promotions, Radio Advertising Lee, Charlotte, Collier & Hendry County

Why Advertise On Radio?

If you are contemplating using radio to deliver your advertising message, we'd like to help you make informed decisions. Here are some of the advantages for using this popular medium.

Americans are on the move, they are listening to radio in their cars. Radio is considered the "mobile medium."

In-Car Listening Facts:
Arbitron is the ratings firm that surveys and analyzes radio usage. A recent national Arbitron sponsored In-Car Study found that 96% of those who have driven or ridden in a car in the past month have used the car radio. More than 80% of 35-64 year olds say they spend most of their time with radio.

Radio's audience size continues to grow. Not only with in-car listening, but at the office too.

For the advertiser as well as the listener, radio is everywhere reaching virtually everyone.
Radio works 24/7, 365 days a year. Think about it, how many businesses do you visit where a radio is playing.

A distinctly user-friendly medium, radio gives advertisers the speed, flexibility, and immediacy needed to compete and excel in today's highly competitive and oft-times cluttered marketplace.

Give us a call we would love to help you get your message out!

WAY-FM Southwest Florida 100.5 / 89.5

Heidi Short -Business Development Director

1860 Boy Scout Drive, Suite 202 
Fort Myers, Florida 33907 

(888) 936-1929 x16 - Office

(239) 770-8864 - Cell
(239) 936-5433 - Fax 


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